Dakwah Lingkungan Penyuluh Agama Islam Dalam Program Sedekah Sampah Di Majelis Taklim Desa Gunturharjo Kecamatan Paranggupito

Abstract

Abstract: Household waste problems in coastal areas require an approach that goes beyond technical waste management by fostering community awareness and behavioral change. This study aims to analyze the environmental da’wah conducted by Islamic Religious Instructors through the Waste Alms Program at the Majelis Taklim in Gunturharjo Village, Paranggupito District, and to identify its supporting and inhibiting factors. This study employed a qualitative method with a case study approach. Data were collected through participant observation, in-depth interviews with three Islamic religious instructors, three majelis taklim administrators, and three congregants, as well as program documentation. The data were analyzed using Everett M. Rogers’ five stages of innovation diffusion: knowledge, persuasion, decision, implementation, and confirmation. The findings reveal that Islamic Religious Instructors acted as change agents by translating Islamic values concerning human stewardship, the prohibition of environmental destruction, and almsgiving into the practical collection of recyclable inorganic waste. The adoption process was strengthened by regular religious gatherings, the instructors’ exemplary actions, consistent organizational support, communication through WhatsApp groups, peer encouragement, and the visibility of social benefits. The program increased participation from approximately 25 to 70 weekly congregants, expanded the volume of collected waste, generated staple-food assistance, and continued despite the reassignment of the initiating instructor. Its implementation was constrained by agricultural activities, distances between hamlets, limited transportation, declining waste prices, and uneven ecological awareness. The study concludes that the Waste Alms Program represents a transformative da’wah model that integrates spiritual piety, environmental responsibility, and social solidarity within a rural coastal community